Discover the Undiscovered! Escape to the quaint, serene mountains of Western North Carolina. Make yourself at home and enjoy your picturesque Holiday Inn Express, in a true mountain setting. Our hotel offers the finest facilities in the area. Experience true Southern Hospitality only the High Country can offer. If you are in the area to play, then West Jefferson has something for everybody. Take a scenic hike up Mount Jefferson at sunrise. Grab lunch or dinner at a new brewery or restaurant downtown. Take a walk through historic Downtown West Jefferson! Main Street is full of shopping, antiquing, and art galleries. Perhaps go kayaking down the New River. We are located near many of the main area attractions such as the Blue Ridge Parkway, Mount Jefferson State Park, New River State Park, Tweetsie Railroad, Oak Hill Academy, and Appalachian State University. If you are in the area for work, we are centrally located to GE Aviation, AEV, United-Chemi-con, and other area businesses. Our hotel has many complimentary services such as high-speed fiber-optic Wi-Fi or wired Internet access, indoor heated pool, meeting room, 24 hour business Center, 24 hour fitness center, 24 hour guest laundry, 24 hour coffee station and the signature Express Start breakfast Bar. Any time of the year, experience our scenic local drives, beautiful mountain views, numerous leisure and outdoor activities and discover serenity!